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Toyz STEAM at Parkland Middle School


Toyz Electronic’s Toyz STEAM program was live at Parkland Middle School! For our 3 Day program, students were able to listen to the character’s history and use that to build their own story integrating the character and creating their own character.  They also wrote their own story as a team, worked together to narrate it, and create a visual for the character they created. For the program, Students were able to color a black and white inked version of our comic book images. In addition, they created their own character that was scanned and integrated into a virtual reality video game.

Students were taught how to code and develop games using Unity. Part of the exercise was integrating the images they created into the game along with audio from the story they narrated. The narration was done with music from the Carnegie Mellon sessions as students picked the track they wanted to use for the narration and worked with music production instructor Miguel Richardson to refine it for the learning exercise.  Students who wrote the script served as producers and were able to guide students doing the voice over. Students were also exposed to music production and learned about technology equipment and how to add sound effects to their production. Students at the end of the workshop got to experience their creation in VR using Oculus Rift paired with a capable Windows PC we built.



Over a three-day period students learned to work as a team and create an interactive software and multimedia product based on Da Great Deity Dah character using music created with Carnegie Mellon students.  Students were also shown an action figure USB of Da Great Deity Dah character. They also saw fashion merchandise in the form of hats and T-shirts and were taught how products were created. They were shown the project with Carnegie Mellon on commercial outlets and were able to learn how professional products get created through this process.  The Three-day workshop has several elements to build from. Students were exposed to several career paths along with critical concepts like; teamwork, defined roles, innovation, product creation, writing, coding, visual design, coloring illustrations, character creation, software development, game creation and design. The skills students learned apply to several industries from automotive, software design, film, publishing, radio, TV, literature, engineering and much more. As we continue on, further skills like 3D printing could easily be integrated along with IOT and wearable technology. A smartwatch developed by Wole Idowu was used by the students and they were able to explore the ability to play games on the watch. They were also taught how the games were developed for the watch. With the smartwatch they were also exposed to entrepreneurship as the watch was developed on the campus of Carnegie Mellon University as part of their accelerator project Olympus. This program was a success and is easy to scale to other learning institutions. A video is included above illustrating what has been mentioned in this summary.

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Owners Illustrated Magazine & Toyz Electronics, LLC Collaborate to Bring VR, Coding & STEM Outreach to the Washington Auto Show

Wole Idowu & the Betterville Mavens. A group of Washington DC & PG County Students He mentors and teaches coding

Wole teaching the Betterville Mavens coding

Miguel Richardson and Zachariah teaching students at Carnegie Mellon University Music Production

Family Weekend at Carnegie Mellon with VR

Family Weekend at Carnegie Mellon with VR

Damola recording music with students at Carnegie Mellon University

Toyz Electronics, LLC founder Wole Idowu bringing students from PG County Maryland, Washington DC, and Ohio to tour Carnegie Mellon University Entertainment Technology Center

Students from Washington Yu Ying Public Charter School in DC to participate in a coding and VR technology experience at the Washington Auto Show hosted by Owners Illustrated magazine and Toyz Electronics founders.

Washington, DC – Owners Illustrated magazine, a leading urban entrepreneurial lifestyle publication, and Toyz Electronics, LLC, a Carnegie Mellon University startup, will partner to bring an engaging coding and creative technology training for DC Public School students to the Washington Auto Show on January 25th, 2018.

Damola Idowu and son Wole Idowu, a native of Washington, DC, believe that the future of technology is in the hands of DC Public School students today.  Of his approach, Damola Idowu states, “Many jobs in the auto industry require coding.  Early exposure will be critical to training the workforce of the future. I’m thrilled to be bringing this to the Washington Auto Show.”

“STEM (Science, Technology, Engineering and Math) education is critically important to the future of our country, not to mention the automotive industry,” said Washington Auto Show President and CEO John O’Donnell. “We are excited to host this initiative at The Washington Auto Show.”

Damola, a Washington Automotive Press Association (WAPA) member, has now partnered with the Washington Yu Ying Public Charter School in DC to empower DC students to get into technology fields and become part of the auto industry in the future. Of the collaboration, Amy Quinn, Director of Teaching and Learning at the Yu Ying public charter school said, “We look forward to this collaboration and future collaborations with Mr. Idowu.”

Wole organizes Innovation Conferences held at Carnegie Mellon University each semester and Miguel Richardson, the music producer who leads the music production portion of these events, will be on hand to engage the students in music technology.  Wole will teach the students to code for VR and an Android smart watch called the TZN1 that he is developing on the Carnegie Mellon Campus.

The TZN1 will also play a large role in teaching the students coding as part of a mobile driving game.  Students will take pictures using the TZN1 watches and be able to learn a line of code and share the pictures.  Wole Idowu states, “I hope to bring a great session at the Auto Show to showcase and for the students at Yu Ying to learn from, grow, and develop their skills to become excellent developers, leaders, and innovators of the future.”

Throughout the entire run of the show, from January 26th through February 4th, multiple VR stations will be set up on the show floor.  Additionally, there will be a gaming section where attendees of the Auto Show can play driving focused video games.

Founder and Editor in Chief, Damola Idowu, created Owners Illustrated magazine in the District of Columbia in 2002.  He is bringing a proven formula that helped his son, Wole, graduate high school and be featured on CNBC at age 15.  Wole, who was raised in Ward 8 DC, started school at age 4 at the World Public Charter School in their Mandarin immersion program and was exposed to technology at an early age.  He graduated in 2017 from Carnegie Mellon University with an Electrical and Computer Engineering Degree.

For more information on the outreach and coding program, visit or contact Damola Idowu @ or 202-607-3629.


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Da Great Deity Dah Music and Technology Launch Party

Toyz Electronics hosted a listening party with 90’s International Hip-Hop Artist (and DC Native) Da Great Deity Dah for his latest project, Chronicles of The Electromagnetic Field General. The Carnegie Mellon Sessions at the Wonderland Ballroom in Washington D.C. . The 5 Bros With Ugly Clothes also performed with DJ Eskimo, and Wole Idowu, the Toyz Electronics CTO presented the TOYZ Watch and apps his team developed for it to attendees of the event. Check out some photos of the event below.