Jessica Chapplow: Ethical AI for a Better Future
At the NASA Space Apps Challenge Mountain View, Damola had the privilege of speaking with Jessica Chapplow, the founder of Heartificial Intelligence—an ethical AI agency dedicated to promoting fairness and accountability in AI practices. With a background in advertising and a passion for technology, Chapplow’s career represents the power of curiosity.
Chapplow’s journey into artificial intelligence began in a somewhat unconventional way. As an English Literature graduate with a love for languages, she was drawn to the parallels between linguistics and coding. “I’ve always loved learning new languages,” she shared. “Coding is just another language—a way to communicate with machines and build something meaningful.”
Her transition from advertising to AI was driven by a desire to address the growing ethical challenges posed by emerging technologies. Chapplow emphasized the need for a greater understanding of artificial intelligence as it shapes industries worldwide. “So many organizations are adopting AI, but the understanding of it is limited,” she explained. “It’s crucial that we educate people about AI and its impact, as it’s only going to grow in importance.”
Through Heartificial Intelligence, Chapplow is not only advocating for responsible AI practices but also empowering others to embrace technology with confidence and awareness. She hopes to bridge the gap between AI’s potential and society’s understanding of it, ensuring that innovation is guided by ethics and inclusivity.
Jessica Chapplow’s story serves as an inspiring reminder that diverse perspectives are essential in shaping the future of technology. By combining her passion for creativity, ethics, and innovation, she’s paving the way for a world where AI is developed and utilized responsibly.